Greta Iverson is an experienced marketing professional specializing in content creation, marketing automation and audience growth.
Greta currently works for Pivot Communications LLC, a marketing agency based in Boulder, CO.
Greta’s diverse professional experience in editorial and marketing content creation for both web and print mediums is conducive to her current position as a Content Manager, where she produces a variety of original content, with a concentration on funnel optimization, editorial planning and content editing. .
She has professional strengths in strategizing and segmenting content to meet buyer interests and improve audience engagement and conversion. Greta combines her familiarity with different communication styles with a resourceful approach to data analytics to improve campaign efforts through comprehensive strategies and thoughtful content.
In addition to the multimedia content available on this site, she brings an extensive background managing complex email automation platforms. Greta has hands-on experience building multi-component campaigns, creating original forms, developing unique landing pages and managing the deployment of multiple email campaigns.